If you run an eCommerce business, you know how challenging it can be. You need to juggle a lot of moving pieces. From managing stocks, feeding websites with new products, maintaining relationships with suppliers and staying connected with your customers, and keeping them engaged with...
If you're working in the eCommerce marketing industry, you're likely familiar with the term "channel marketing." But what is channel marketing, and how does it relate to eCommerce? In a nutshell, channel marketing is a way to reach consumers through multiple channels (such as online,...
Without a doubt, email marketing is one of the foundational pillars of effective digital marketing for eCommerce businesses. Email is a marketing, sales, and support tool that can open numerous lead generation lanes, and allow you to convert faster and capitalize on upselling and cross-sell...
The effectiveness of email marketing is in being able to leverage technologies and useful innovations. This is why it is crucial to investigate the different ways that AI can enhance a brand's email marketing strategy. AI has several innovative uses across different sectors and in marketing,...
Source: https://unsplash.com/@hostreviews The business world has dramatically improved in recent years with the help of technology, much more so with the Covid 19 pandemic that ravaged the world last year. People have gradually adapted to online purchases. Today, every business owner who wants their business to...
Nowadays, coming up with something completely innovative in business really does seem like a daunting task. So, your train of thought should be different - it is not always necessary to try to be innovative, but instead to think of ways to connect with the...
The online market is the place to be when it comes to doing business today because it’s the easiest way to reach as many potential customers as possible with no boundaries in terms of time and place. Due to its popularity, it’s saturated with various...