What would the world be like without online shopping? The number of e-commerce websites has increased over the last few years, putting everything (literally!) at peoples' fingers. E-commerce is booming for a good reason—from buying clothes and everyday foods to electronics, setting up appointments, booking trips,...
If you are not selling, then you are most likely buying goods and you probably noticed barcodes. Were you ever wondered what those are and what they represent, all the numbers and bars of different thicknesses and patterns? Do you know that there are around 100...
Without a doubt, email marketing is one of the foundational pillars of effective digital marketing for eCommerce businesses. Email is a marketing, sales, and support tool that can open numerous lead generation lanes, and allow you to convert faster and capitalize on upselling and cross-sell...
Organic traffic is an important part of your website’s success. Sure, you can pay for ads and affiliate links, but organic traffic is where most of the conversions happen. Thing is, it can be difficult to increase your website’s organic traffic, especially when it’s not well optimized. In...
Do you happen to have a pulse oximeter at home? If you have it most likely you bought it over the past two years. Correct? The COVID-19 pandemic gave tremendous rise to the market for medical equipment for at-home health monitoring. This rise in demand...
Source: depositphotos.com Product images are arguably the most important element of any eCommerce website. If they aren’t appealing, sharp, attractive, or relevant enough, your conversion rates will suffer. However, there’s more to choosing effective product page images than simply ensuring they look nice. They need to...
What has been the most significant benefit of the eCommerce boom? ECommerce marketplaces allow several different businesses to connect with users and leverage the platform for higher growth. Take the example of Etsy, one of the most popular custom gifts and handmade item marketplaces with...
You haven’t heard from us in a while, but now we’re back with great news! As always, we’ve been busy improving our tool so that you, our clients, can use it for improving your business even further! This time we’re here with a couple of novelties...
All eCommerce websites should take search engine optimization (SEO) seriously. When it comes to having an SEO strategy, what comes to mind? Getting user traffic, views, and clicks. But how can you get traffics, views, and clicks? Or, in the case of eCommerce, how can...
Have you ever paused to consider the factors that influence what you buy? How about those that influence your customers to purchase from you rather than your competitors? Over 263 million Americans shop online, which accounts for 80% of the population. And 56.6%...