It is never easy to set the right price and in a price-sensitive society like ours, if you don’t do it right, your business will be in some trouble. This is the key reason why you need to always carry out price testing, before jumping...
What will 2025 bring when it comes to eCommerce? What will the main E-commerce trends be and what will be the most important purchase-driving factors? Let's take a look and find out!...
Did you know that 95% of purchasing decisions are made subconsciously? This remarkable statistic underscores the power of understanding consumer behavior. For eCommerce businesses, tapping into the psychology of buying isn’t just a nice-to-have, it’s a must for creating compelling customer experiences, optimizing pricing, and...
Let's take a look into what are the top price scraping tools choices for eCommerce professionals....
Price scraping is the key step for automating the competitive intelligence gathering process. It saves time and reduces manual errors....
Offering discount pricing can feel like a double-edged sword for many businesses. On one hand, you want to attract customers and stay competitive in the market. On the other, you are worried about shrinking profit margins and devaluing the brand. It is a delicate balance...
Product price comparison is no longer on the list of nice-to-have things in an eCommerce business. It is now a necessity. Learn how to do it....
The turbulent market environment causes hyper-competition, which in turn imposes new market rules. Companies are no longer focused on the entire market, but on each consumer, which requires knowledge of psychology. More precisely, the psychology of human behavior and, in turn, psychological pricing strategies. The...
Black Friday and Cyber Monday are one of the most important events for eCommerce professionals. Learn how to get the most out of it....
One infographic each for both Black Friday and Cyber Monday. Ideal read for busy retailers who want last-minute quick tips at a glance....