We write in-depth about eCommerce, price monitoring and pricing strategies.
In the last few decades, eCommerce stores have disrupted the global retail business in a major way. The ease of opening an eCommerce store has brought many small and medium businesses into the digital marketplace. What started with the success of the likes of Amazon.com has...
Over the last couple of years, a significant increase of attention has been paid to customer experience, but primarily focuses on B2C markets. Unfortunately, B2B customer experience performance is still lagging and can struggle for attention amidst other corporate priorities. Why does seamless customer experience matter? A seamless...
What has been the most significant benefit of the eCommerce boom? ECommerce marketplaces allow several different businesses to connect with users and leverage the platform for higher growth. Take the example of Etsy, one of the most popular custom gifts and handmade item marketplaces with...
You haven’t heard from us in a while, but now we’re back with great news! As always, we’ve been busy improving our tool so that you, our clients, can use it for improving your business even further! This time we’re here with a couple of novelties...
All eCommerce websites should take search engine optimization (SEO) seriously. When it comes to having an SEO strategy, what comes to mind? Getting user traffic, views, and clicks. But how can you get traffics, views, and clicks? Or, in the case of eCommerce, how can...
Starting from Saturday, May 28th, 2022, businesses will have to fully comply with the EU Omnibus Directive or will be heavily fined. If you sell online, make sure to familiarize yourself and adjust your business in accordance with the updated guidance documents on the Omnibus...
With the ever-growing e-commerce market, brick and motor businesses are in dire need of marketing their products and services through a digital channel. While many businesses prefer an overt marketing approach through cold emails and paid ads, simply having an active online presence without overtly...
Starting an e-commerce business while in college is a great way to gain experience in business and make some extra money. It can be a lot of work, but it can be a very successful venture with the proper planning and execution. This blog post...
Let’s face it, TikTok is one of the biggest social media platforms now and is something that businesses may wish to get involved in. We’ve already seen small businesses succeed on this platform from tiny metaphysical shops to global pick 'n' mix shops to home-run...
According to a report by McKinsey, the Covid-19 pandemic has accelerated the digital transformation by three to four years. It also says that at least 80% of its customer interactions are digital in nature. Lately, consumer interactions have quite been supplanted and replaced by clicks....