There’s a huge amount of marketing strategies out there, particularly for those of you with an online presence. They all have their benefits, and no doubt you’ve chosen your favorite platform to run with and set up a relevant domain for your website. For example,...
The only way to figure out how good you’re doing is to compare yourself to your closest competitors. This way, you’ll get a sense of direction, and even get an early warning sign that you need to introduce some changes. Still, how does one do...
The use of social media and the internet for brand research has increased significantly over the past few years, particularly among people between the ages of 17 and 35. And now that social media platforms are beginning to provide several free and simple built-in features to...
The growth of SaaS companies in the global IT sector has remained unprecedented in the last few years. It shows how quickly companies are moving towards the SaaS sector to grab opportunities right in the first place. But to become successful in this field, they...
One of the most popular terms in the eCommerce world is a price monitoring tool. While some cannot imagine the functioning of their business without such a tool, others are still skeptical and consider whether they need it. If you are in doubt about whether you...
You may have heard of value-based pricing and dismissed it off the bat. Perhaps it seemed too complicated, and it felt easier to cost your product according to more traditional rules. With innumerable eCommerce pricing strategies available to choose from, you could be forgiven for...
In 2020, security incidents rose by 20% for eCommerce businesses. Inventory shrinkage and cybercrime can devastate a business and cause significant financial loss. Breaking GDPR compliance could also result in lengthy legal processes. Are you looking to minimize security risks for your eCommerce business? Keep reading as...
Although Price2Spy is offering a variety of features, and we’re constantly working on their improvement too, the Repricing feature always stands out as one of the most important ones. That's why we’re here with a couple of important updates. Additional repricing frequencies Up until now, automated repricing could...
When it comes to driving eCommerce sales, Shopify is the 'it' platform for small and large-scale sellers alike. According to Forbes, the Canada-based platform boasted $4.6Bn in revenues, of which $2.9Bn was profit. Clearly, if you are not leveraging this platform the right way to promote...
Source: Unblast Do you know that eCommerce sales today represent about 20% of overall retail spending in the US? This number shouldn't surprise you anymore as most people are shopping online now. The opportunity of selling more through eCommerce has been nothing but a huge...