Access to much-needed working capital has been a recurring challenge for e-commerce businesses. Lenders view these alternative business models as riskier than their traditional brick-and-mortar counterparts. Indeed, e-commerce stores are subject to unique risks like service disruption involving their websites, security breaches, and changes in Google’s...
Source :https://unsplash.com/ It goes without saying that a strong customer support approach is the bedrock of any successful organization. No matter how excellent your products/services are, if a single bad encounter compromises the client experience, consumer trust might be lost. A great customer service strategy aims to...
An e-commerce business means business online. It can either be online commercial transactions or as an online store. Facebook pages are essential to spread brand awareness, attract new potential leads, and engage the viewers with the latest updates. Moreover, Facebook is a medium that allows mass media interactions. People nowadays prefer social...
Online presence and the importance of having a business on the Internet are becoming increasingly apparent to businesses. The ability to present yourself well online is a necessity for success in most industries. Now is the time to start building your online presence if you...
Email marketing is one of the most effective marketing strategies for creating awareness for your product and boosting sales. You can use this strategy to identify prospective leads, develop strong relationships and convert them to paying customers. However, there are different types of emails that...
For the success of any e-commerce business, increasing your organic traffic is a necessity. Commerce experts reveal that more than a quarter of most business or company sales comes from organic traffic. SEO plays a vital role in driving more organic traffic to your ecommerce...
Source With an increase in the number of people buying online, more brick-and-mortar stores are going digital. It is estimated that there will be over 2.14 billion global digital buyers in 2021. And with 24 million retailers selling online already, the first-mover advantage is no more...
https://pixabay.com/photos/ecommerce-online-marketing-internet-3562005/ Website load speed is one of the most important performances of any site, and it is especially important when it comes to e-commerce websites. Research has shown that 53% of all mobile device users leave sites that take more than 3 seconds to load. It...
As many as 32% of online shoppers start their buyer journeys on Google. If you’re doing your eCommerce SEO right, a lot of people will see your product pages in their search results. However, that doesn’t guarantee customers will head to your website and make...
Let’s set the foundation right. The purpose of a lead generation strategy is to drive traffic to your website, but that’s not where it ends. People arriving at your website should have clear instructions for what to do next. What happens when your visitors find your landing...