The transition from offline to online shopping at the time was an event by itself, but the e-commerce didn’t stop there. Since its introduction in the 1990s, it seems that the e-commerce industry hasn't stopped evolving. Therefore, the business has gone through some huge transformations...
Online retailing has been growing each year more and more. For now, there are no indications of this trend stopping any time soon. Because of this, the number of companies that are trying their luck in e-commerce business is bigger than ever before. Retailers, brands,...
Customers are very sensitive to price changes. People’s spending habits are limited by their budgets. And any price change can affect and change them. Because of this, the demand for some products will change due to the price changes (up or down). This is known as the price...
If you are in the e-commerce business digital marketing is probably an essential part of your business strategy. With it, you acquire new clients, raise brand awareness, communicate with customers, etc. The main goal of digital marketing is to drive more traffic to the website which...
Big data is a very popular term in IT and business today, but what does it really mean. Well, Big Data are data sets that are so big that traditional data processing softwares can’t manipulate them. But that massive amount of data can be used to...
Fruška Gora is one of the most beautiful nature parks in Serbia. Because of that, we choose it as the destination of our latest team building. Its unique nature only contributed to the already amazing atmosphere and bonding of our team. Days were spent in nature...
Back in 2017, Dubai-based e-commerce company – Souq.com – was acquired by the e-commerce giant, Amazon. On April 30th, the switch has finally been made and Souq.com is now officially redirecting all consumers to Amazon.ae. Souq.com has been rebranded to Amazon.ae. All Souq.com URLs now...
What is MAP monitoring and why is it important? Is it a type of price fixing? Who benefits from it, only brands or retailers or customers too? There are so many questions about it and in this post, we are going to explain them all. What...
The online market is the place to be when it comes to doing business today because it’s the easiest way to reach as many potential customers as possible with no boundaries in terms of time and place. Due to its popularity, it’s saturated with various...
Doing business in today’s world is very hard, staying on top is even harder. It doesn’t matter what industry we’re talking about, because in all of them there’re many competitors that will do anything to get the customer. They are giving discounts, lowering prices whenever...