Author: Ana Popovic

Tracking competitor’s promotions/stock patterns – have they negotiated a better deal than you did?

March 26, 2020 in Best practices in price monitoring
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Reading Time: 4 minutes

If you are following from time to time the research in the eCommerce field, you are most probably familiar with some of the facts regarding customers' behavior. One of the main reasons why consumers worldwide choose to shop online is to save money. Therefore, they are in a constant...

Importance of product matching on marketplaces – Emag.ro example

March 10, 2020 in Best practices in price monitoring
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Reading Time: 2 minutes

Although big data and customer analysis are opening new opportunities in eCommerce for quite some time now, troubles regarding product matching are still very present. Product matching is a form of data analysis widely used in eCommerce since it's of great importance for companies, both internally and externally. But what actually...

Estimating competitor’s turnover by constant price and stock status monitoring

March 02, 2020 in Best practices in price monitoring
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Reading Time: 2 minutes

The Internet has changed the way price information is presented. With just a few clicks, consumers are able to get price information from multiple retailers. This price transparency has caused fierce competition among online retailers and requires ongoing monitoring and adequate responses to the actions performed by the competition.  Besides...